Barbie fever is in the air! With the latest Barbie movie hitting screens, it's time to draw some inspiration from Ruth Handler, the genius behind Mattel.

1. A thirst for risk-taking is essential for business success. But remember, understanding legal risks is just as important. Are you taking informed risks? Collaborate with a legal expert to ensure you are.

2. Ruth was a stickler for data analysis. Is your data collection robust? Ensuring proper data collection and interpretation can drive your business forward.

3. She understood the power of technology. Embracing new tech can be overwhelming. Need help navigating these waters?

4. She knew her target audience - children, not their parents. Marketing to minors? Make sure you're in the know about the legal aspects.

Intrigued? Reach out to discuss these strategies in detail and how they can help shape your business' future.

Andrew Ayers
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I work with business and estate planning clients to craft legal solutions to protect their legacies.